How to keep your online dating profiles safe for privacy

With the increasing use of dating applications, you could argue that companies have access to more personal and sensitive information related to single people. When you think about it, the idea of using a dating app is inherently contrary to data privacy: you’re purposely looking for strangers wi...

Do Americans Care About Privacy?

This week, we had some interesting news with Facebook, and their parent company Meta, facing massive losses in both users and stock price. Social media users on Twitter, Reddit, and even Facebook were quick to praise this occurrence. Even more interesting was Facebook citing the changes to Apple’...

Privacy Ref Turns 10

10 years ago, I was living in Massachusetts looking over a snowy landscape (28 inches deep) on a drab, grey day. More snow was in the forecast and shoveling it from my driveway was not something I was excited about. Maybe, I thought, it was time to move south. With Florida in my sights, and [&hel...

Is opt-out consent deceit?

Opt-out consent won’t be tolerated in negative option marketing, according to the FTC. Earlier this month, the Federal Trade Commission released guidance on negative option marketing considering existing laws, declaring opt-out consent unfair and deceptive. Automatic renewals, continuity plans, p...

Privacy and the fixed vs. growth mindset

You might have heard of the “fixed mindset vs. growth mindset” psychology concept that helps students overcome failure and make progress in areas of weakness. I’m borrowing the concept and extending it here into the world of privacy because I can see it creating a more positive ...

What’s New

With 2021 almost over, we have taken a look at our offerings at Privacy Ref and wanted to share what we are working on. Training Training has begun picking up and we have seen an incredible response from participants. Privacy Ref has begun to offer in-person, instructor led training in our Delray...

Can Regulations Promote Good Vibes?

1. Can regulations promote good vibes? The International Association of Privacy Professionals (IAPP) posted last week about a new draft regulation from the Cyberspace Administration of China charging service providers who use recommendation algorithms to “disseminate positive energy.” The idea of...

Direct Marketing Consent Exemptions Globally

If you’ve ever received an email from a business and wondered how they got your information or when you signed up for emails, you were dealing with direct marketing communications. It might seem like a business is being tricky, but in many cases, it was actually their right to send you an unsolic...

The most Epik breach

Behold! The Worst Breach Response! In the last five years, I have seen a fair number of breaches and most of them are similarly—notify appropriate authorities, stop any further damage, investigate, and alert affected parties. Of course, these breaches happen more often than we would like to admit...

How to interpret GDPR, LGPD, and PIPL when choosing Data Protection Officers?

Two recently passed data privacy laws impact the selection of Data Protection Officers, but provide varying degrees of specificity on the subject: the Chinese Personal Information Protection Law (PIPL) and the Brazilian General Data Protection Law (LGPD). Since both laws share similarities with t...
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